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Feb 26, 2026 4:00 PM

Chewy Taps Amazon Veteran Chris Deppe As CFO

Chewy, Inc. (NYSE:CHWY) shares are up on Thursday, outperforming the broader market despite a general downturn in the Consumer Discretionary sector, which is currently the mid-tier performing sector with a -0.21% change.

This movement comes as Chewy announces a significant executive change on Tuesday, appointing Chris Deppe as Chief Financial Officer, a move that could signal strategic shifts or stability for the company.

Deppe brings over 16 years of experience from Amazon.com, Inc. (NASDAQ:AMZN), where he held senior finance roles and led large-scale cost optimization and strategic planning efforts.

His appointment is seen as a key step in strengthening Chewy’s financial foundation and driving long-term value. This leadership transition aligns with Chewy’s focus on disciplined execution and enhancing its position in the competitive e-commerce space for pet products.

Technical Analysis

Over the past 12 months, Chewy’s stock has seen a decline of 23%, reflecting broader market challenges and internal transitions. Currently, the stock is trading 3.2% above its 20-day SMA but remains 15.7% below its 100-day SMA, indicating some short-term recovery amidst a ...