This holiday season, consider a gift that doesn’t require batteries or end up in a donation bin by next June. Gifting stock, ownership in a real business, is a “stock-ing stuffer” for kids and teens that can spark a lifelong interest in financial literacy and investing. 

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The Vehicle: Custodial Brokerage Accounts

A custodial account (UTMA/UGMA) is the standard vehicle for purchasing shares on behalf of a minor. An adult (the custodian) manages the account, but the assets legally belong to the minor. 

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Once the child reaches adulthood (usually 18 or 21, depending on the state), control of the account, and all its growth, is turned over to them fully. 

It could be a gift that benefits the recipient for a lifetime.  

The Portfolio: Invest in Kids' ...